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The Journal

The latest industry news, interviews, products, technology and resources

  • Built to last: Our commitment to longevity
    May 21, 2025 • Shanne Pritchard

    Built to last: Our commitment to longevity

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  • Elevating your Brand with Embroidery
    Nov 1, 2024 • Isaac Curry

    Elevating your Brand with Embroidery

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  • Our Guide to Choosing the Right Tee
    27 June • AS Colour

    Our Guide to Choosing the Right Tee

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    Product Creative Projects Interview

    Little Help Project: Our 2025 Winner

    In celebration of our 20th year, we're proud to bring back the 'Little Help Project' from 2009. We created this project to give the people who bring our premium blanks to life the chance to win $10,000RRP in...

    1 minute read
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    Product Creative Projects Interview

    Celebrating 20 years: Inside Squeezed Orange

    We're continuing our 20-year celebration by highlighting our amazing customers. Our next spotlight is on Darren from Squeezed Orange, a custom print and embroidery studio in Essex, England.

    2 minute read
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    Decoration

    Industry Insights: Decorating the Organic Rib Range

    For 20 years, we've provided premium blank apparel that serves as the perfect canvas for your work. We know you love our tees and hoods - but you might be missing out on a hidden gem: our Organic Rib range. ...

    4 minute read
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    Product

    Better Service: East & West Coast Distribution Centres

    For 20 years, creators, decorators, artists and brands around the world have trusted AS Colour for premium, blank apparel. We've built our reputation on providing the highest quality products and service. As...

    1 minute read
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    Creative Projects

    AS Colour x PHIBS x Kraken Rum

    Legendary Sydney street artist PHIBS unveiled his latest project at our Newtown Store earlier this month - a live art experience blurring the lines between street art and streetwear, in partnership with The...

    1 minute read
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    Product Creative Projects Interview

    Celebrating 20 years: Inside Machine

    We’ve been celebrating 20 years of our incredible customers, and the journey continues in our next spotlight, featuring Bec and Jochen at Machine, based in Melbourne, Australia. We’ve always been passionate...

    2 minute read
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    Little Help Project: 300+ Submissions & Counting!

    The response to our Little Help Project has been incredible. In just over a month, we've received more than 300 submissions from talented decorators, creators, and artists from around the world. The variety...

    1 minute read
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    Creative Projects

    AS Colour x Goodsole

    Goodsole, a New Zealand-based footwear brand, is guided by a philosophy of doing good for both people and the planet. Goodsole’s latest collection takes their most loved sneaker style, paired with AS Colour's...

    1 minute read
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    Product Creative Projects Interview

    Celebrating 20 years: Inside Platform Print

    For 20 years, our incredible customers have been at the heart of everything we do. Your support, collaboration, and shared successes have shaped who we are today. To celebrate these relationships, over the...

    1 minute read
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    Creative Projects

    Artist Series: Arama Tamariki-Enua – In celebration of ...

    For Matariki this year, we're joining Britomart's celebrations by partnering with local Māori artist Arama Tamariki-Enua. We'll be gifting Matariki tote bags featuring Arama's artwork, Tūhono, at our...

    1 minute read
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    Product Creative Projects

    Merch Series: Cooper's Hill Cheese Roll, UK

    The Cooper's Hill Cheese Roll is an infamous, unofficial annual event held on the incredibly steep Cooper's Hill in Gloucestershire, England. What it is, simply, is a mad dash where brave (or foolhardy)...

    1 minute read
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    Product Creative Projects

    Inside Topnotch Embroidery

    Berlin is a city full of history, creative individuality and museums…perhaps where this embroidery masterpiece by Topnotch Embroidery in Berlin belongs.That Berlin energy is stitched into this Topnotch...

    1 minute read
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