--- title: "Franchise Focus: Box Collection" description: The Box franchise has our boxiest fit yet among hoodies and t-shirts. It’s become a go-to for streetwear labels, music merch, modern uniforms, hospitality, retail teams, and creators wanting a premium blank. image: https://info.ascolour.com/hubfs/ASCOLOUR-Blog-Franchise-Focus_Box-Collection_Featured-Image_GIF.gif --- CLOSE CLOSE [![asc-journal-logo](https://info.ascolour.com/hubfs/asc-journal-logo.png)](https://info.ascolour.com/the-journal) [![asc-journal-logo](https://info.ascolour.com/hubfs/asc-journal-logo.png)](https://info.ascolour.com/the-journal) - [WHOLESALE RESOURCES](https://www.ascolour.co.nz/assets) - [CREATE AN ACCOUNT](https://www.ascolour.co.nz/signup-landing/) - [GO TO MAIN SITE](https://www.ascolour.co.nz/) - [WHOLESALE RESOURCES](https://www.ascolour.co.nz/assets) - [CREATE AN ACCOUNT](https://www.ascolour.co.nz/signup-landing/) ARROW ![](https://info.ascolour.com/hubfs/ASCOLOUR-Blog-Franchise-Focus_Box-Collection_Featured-Image_GIF.gif) [Product](https://info.ascolour.com/the-journal/tag/product) # Franchise Focus: Box Collection Apr 1, 2026 • [Aimee McFarlane](https://info.ascolour.com/the-journal/author/aimee-mcfarlane) 1 minute read The Box fit steps away from traditional slim cuts in favour of a wider, more relaxed shape. In the men’s styles and fleece, you’ll see dropped shoulders and a broader body, while the women’s Box Tee offers a more refined take on the boxy aesthetic. From our heavyweight 240 gsm / 7.1 oz tees to our 350 gsm / 10.3 oz fleece, each piece is made to hold its shape and wear well over time. It’s become a go-to for streetwear labels, music merch, modern uniforms, hospitality, retail teams, and creators wanting a premium blank. The Box range is simple, elevated, and built to last. Key Features: - **Box Tees:** Includes the Box Tee ([5030](https://ascolour.co.nz/box-tee-5030/)/[4030](https://ascolour.co.nz/wo-s-box-tee-4030/)) and Box Long Sleeve ([5031](https://ascolour.co.nz/box-l-s-tee-5031/)). Crafted from a premium 240 gsm / 7.1 oz heavyweight cotton jersey with a smooth surface, these tees are built to hold their shape wash after wash. Finished with wide neck ribbing and twin stitching for structure and durability. Available in sizes XS – 3XL. - **Box Hoods:** Featuring the Box Hood ([5171](https://ascolour.co.nz/box-hood-5171/)/[4171](https://www.ascolour.co.nz/wos-box-hood-4171/)) and the slightly shorter Box Minus Hood ([5172](https://www.ascolour.co.nz/box-minus-hood-4cm-5172/)). All fleece styles are made from 350 gsm / 10.3 oz mid-heavyweight anti-pill CVC fleece for a soft feel and smooth, durable finish. (Available in sizes XS - 3XL). - **10+ Colours:** Available in a curated palette of core and seasonal colours across the different fabrics. - **Built to Last:** All styles are preshrunk to minimise shrinkage and designed to maintain their form wear after wear. - **Decoration Ready:** Smooth, high-quality surfaces across all fabrics - ideal for screen printing, embroidery, and DTF. Explore our *Box* collection and order now: [![SHOP BOX](https://no-cache.hubspot.com/cta/default/20447527/21bb67bf-88a0-4c3b-91b9-d2e46477f511.png)](https://cta-redirect.hubspot.com/cta/redirect/20447527/21bb67bf-88a0-4c3b-91b9-d2e46477f511) ![](https://info.ascolour.com/hubfs/ASCOLOUR%20Blog%20Franchise%20Focus_BOX_Blog%20Image%201.2_2520x1667.jpg) ![](https://info.ascolour.com/hubfs/ASCOLOUR%20Blog%20Franchise%20Focus_BOX_Blog%20Image%202.2_3790x1667.jpg) ![](https://info.ascolour.com/hubfs/ASCOLOUR%20Blog%20Franchise%20Focus_BOX_Blog%20Image%203.4_2520x2100.jpg)   - [Tweet](https://twitter.com/share) Share [facebook](http://www.facebook.com/share.php?u=https%3A%2F%2Finfo.ascolour.com%2Fthe-journal%2Ffranchise-focus-box-collection%3Futm_medium%3Dsocial%26utm_source%3Dfacebook) [twitter](https://twitter.com/intent/tweet?original_referer=https%3A%2F%2Finfo.ascolour.com%2Fthe-journal%2Ffranchise-focus-box-collection%3Futm_medium%3Dsocial%26utm_source%3Dtwitter&url=https%3A%2F%2Finfo.ascolour.com%2Fthe-journal%2Ffranchise-focus-box-collection%3Futm_medium%3Dsocial%26utm_source%3Dtwitter&source=tweetbutton&text=) [linkedin](http://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Finfo.ascolour.com%2Fthe-journal%2Ffranchise-focus-box-collection%3Futm_medium%3Dsocial%26utm_source%3Dlinkedin) COPYLINK ## More from the journal [Product](https://info.ascolour.com/the-journal/tag/product) [Creative Projects](https://info.ascolour.com/the-journal/tag/creative-projects) ## [Built to Last: Our 99% Plastic Free Supply Chain](https://info.ascolour.com/the-journal/built-to-last-our-99-plastic-free-supply-chain) 2 minute read [Read More](https://info.ascolour.com/the-journal/built-to-last-our-99-plastic-free-supply-chain) [Product](https://info.ascolour.com/the-journal/tag/product) [Creative Projects](https://info.ascolour.com/the-journal/tag/creative-projects) ## [AS Colour x Chicken Shit Surfboards](https://info.ascolour.com/the-journal/ascolour-chickenshitsurfboards-bristol) 1 minute read [Read More](https://info.ascolour.com/the-journal/ascolour-chickenshitsurfboards-bristol) [Product](https://info.ascolour.com/the-journal/tag/product) [Creative Projects](https://info.ascolour.com/the-journal/tag/creative-projects) ## [Inside Jailhouse Print Co.](https://info.ascolour.com/the-journal/inside-jailhouse-print-co) 1 minute read [Read More](https://info.ascolour.com/the-journal/inside-jailhouse-print-co) Premium Blanks. Built to Last. [GO WHOLESALE](https://www.ascolour.co.nz/contact-us/) ©2026 AS Colour Limited. All rights reserved. REGION - [ASColour UK](https://www.ascolour.co.uk/) - [ASColour AU](https://www.ascolour.com.au/?_ga=2.26633343.314808856.1684919219-1272487002.1684919219) - [ASColour NZ](https://www.ascolour.co.nz/) - [ASColour US](https://ascolour.com/?_ga=2.26633343.314808856.1684919219-1272487002.1684919219) - ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Aimee McFarlane", "url" : "https://info.ascolour.com/the-journal/author/aimee-mcfarlane" }, "dateModified" : "2026-04-01T02:40:51.645Z", "datePublished" : "2026-04-01T02:40:51.000Z", "headline" : "Franchise Focus: Box Collection", "image" : [ "https://info.ascolour.com/hubfs/ASCOLOUR-Blog-Franchise-Focus_Box-Collection_Featured-Image_GIF.gif" ], "mainEntityOfPage" : { "@id" : "https://info.ascolour.com/the-journal/franchise-focus-box-collection", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://info.ascolour.com/hubfs/ASC_WORD_LOGO_BLK%20copy%202.png" }, "name" : "AS Colour" } } ```